{"id":8941,"date":"2022-09-15T06:25:18","date_gmt":"2022-09-15T06:25:18","guid":{"rendered":"https:\/\/dezzai.com\/en\/?page_id=8941"},"modified":"2024-08-06T08:33:39","modified_gmt":"2024-08-06T08:33:39","slug":"radio-advertising","status":"publish","type":"page","link":"https:\/\/dezzai.com\/en\/radio-advertising\/","title":{"rendered":"Radio advertising"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#0F4958″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” z_index=”20″ custom_padding=”||3px|||” scroll_vertical_motion_enable=”on” scroll_vertical_motion=”0|16|16|100|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/dezzai.com\/es\/wp-content\/uploads\/2024\/04\/shary-logo.png” alt=”Shary” title_text=”Shary” _builder_version=”4.24.2″ _module_preset=”default” min_height=”40px” height=”40px” locked=”off” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” header_text_color=”#FFFFFF” header_font_size=”56px” width=”90%” width_tablet=”90%” width_phone=”90%” width_last_edited=”on|desktop” custom_padding=”|0px||||” locked=”off” global_colors_info=”{}”]<\/p>\n

AI solution for efficent<\/span> radio advertising ROI<\/span> measurement and management<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”3px|||||” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_text_color=”#fcfcfc” text_font_size=”22px” text_line_height=”1.5em” header_font=”manrope-extrabold||||||||” header_text_color=”#ffffff” header_font_size=”56px” header_2_text_color=”#ffffff” custom_padding=”40px||70px||false|false” custom_padding_tablet=”” custom_padding_phone=”6px||70px||false|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Radio is the only traditional media market in the world where those who invest money in it have hardly any relevant data in real time, making media monitoring and advertising tracking essential<\/p>\n

[\/et_pb_text][et_pb_button button_url=”#descargarebook” button_text=”Download our brochure” button_alignment=”left” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_size=”18px” button_text_color=”#003B4D” button_bg_color=”#ffffff” button_bg_color_gradient_direction=”223deg” button_bg_color_gradient_stops=”#490E67 28%|#9164CC 100%” button_bg_color_gradient_start=”#490E67″ button_bg_color_gradient_start_position=”28%” button_bg_color_gradient_end=”#9164CC” button_border_width=”2px” button_border_color=”#ffffff” button_border_radius=”100px” button_font=”|700|||||||” button_icon=”||fa||900″ custom_padding=”10px|46px|13px|32px|false|false” box_shadow_style=”preset3″ box_shadow_vertical=”6px” box_shadow_blur=”13px” box_shadow_color=”RGBA(255,255,255,0)” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”2_5″ disabled_on=”on|on|off” _builder_version=”4.16″ _module_preset=”default” background_enable_video_mp4=”off” scroll_vertical_motion_enable=”on” scroll_vertical_motion=”10|29|77|88|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_image src=”https:\/\/dezzai.com\/en\/wp-content\/uploads\/2022\/09\/radio.png” alt=”radio” title_text=”radio” _builder_version=”4.16″ _module_preset=”default” width_tablet=”65%” width_last_edited=”off|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Idea Accion” _builder_version=”4.16″ _module_preset=”default” background_color=”#ffffff” background_enable_image=”off” background_size=”initial” background_position=”bottom_left” custom_padding=”116px||97px||false|false” custom_padding_tablet=”” custom_padding_phone=”60px||29px||false|false” top_divider_height=”700px” bottom_divider_flip=”vertical” hover_transition_duration=”600ms” scroll_vertical_motion=”0|50|50|100|-0.5|0|-4″ scroll_scaling=”0|50|50|100|112%|100|100″ global_colors_info=”{}” top_divider_height__hover_enabled=”on|desktop” top_divider_height__hover=”0px”][et_pb_row column_structure=”1_3,2_3″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||||false|false” scroll_vertical_motion_enable=”on” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” _builder_version=”4.23.1″ _module_preset=”default” header_font=”||||||||” header_text_color=”#272727″ header_font_size=”56px” header_2_text_align=”left” header_2_text_color=”#272727″ header_2_font_size=”38px” header_2_line_height=”1.1em” text_orientation=”center” max_width=”64%” max_width_tablet=”90%” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”left” custom_margin=”||12px|||” custom_margin_last_edited=”off|phone” custom_padding=”||||false|false” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ header_font_size_tablet=”50px” header_font_size_phone=”40px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”32px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop”]<\/p>\n

What do we solve?<\/span><\/span><\/h2>\n

 <\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”Sarabun||||||||” text_text_color=”#333333″ text_font_size=”24px” text_line_height=”1.4em” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

General media research, a form of campaign monitoring, is one of the few sources of information that provides the radio industry with data on listener consumption. A market that, despite having a turnover of billions of euros, operates in the dark, with hardly any information<\/strong>. In an age where advertisers can measure almost anything in digital, the audio world is decades behind video. Radio monitoring and offline advertising monitoring, especially in the realm of advertising control and advertising verification, are increasingly vital. While this trend is changing with the rise of podcasts on streaming music platforms such as Spotify and Apple Music, the industry still faces a black box, a scenario without data or metrics.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Idea Accion” _builder_version=”4.16″ _module_preset=”default” background_color=”#490e67″ background_enable_image=”off” background_size=”initial” background_position=”bottom_left” custom_padding=”116px||97px||false|false” custom_padding_tablet=”” custom_padding_phone=”29px||29px||false|false” top_divider_height=”700px” bottom_divider_flip=”vertical” hover_transition_duration=”600ms” scroll_vertical_motion=”0|50|50|100|-0.5|0|-4″ scroll_scaling=”0|50|50|100|112%|100|100″ locked=”off” global_colors_info=”{}” top_divider_height__hover_enabled=”on|desktop” top_divider_height__hover=”0px”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.16″ _module_preset=”default” scroll_vertical_motion_enable=”on” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” header_font=”||||||||” header_text_color=”#ffffff” header_font_size=”56px” header_2_text_align=”left” header_2_text_color=”#ffffff” header_2_font_size=”40px” header_2_line_height=”1.1em” text_orientation=”center” max_width=”64%” max_width_tablet=”90%” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”left” custom_margin=”||12px|||” custom_margin_last_edited=”off|phone” custom_padding=”||||false|false” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ header_font_size_tablet=”50px” header_font_size_phone=”40px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”32px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop”]<\/p>\n

How do<\/span> we solve it?<\/h2>\n

<\/b><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”Sarabun||||||||” text_text_color=”#ffffff” text_font_size=”24px” text_line_height=”1.4em” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Through the application of Artificial Intelligence and Machine Learning technologies, the system predicts the performance of a campaign based on data of its target audience, recommends, plans, and enables real-time buying of advertising blocks<\/strong>, effectively serving as advertising monitoring tools. This approach is crucial in monitoring of campaigns and advertising investment monitoring.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Idea Accion” _builder_version=”4.16″ _module_preset=”default” background_color=”#f3f0f6″ background_enable_image=”off” background_size=”initial” background_position=”bottom_left” custom_padding=”44px||72px||false|false” custom_padding_tablet=”101px||||false|false” custom_padding_phone=”79px||41px||false|false” top_divider_height=”700px” bottom_divider_flip=”vertical” hover_transition_duration=”600ms” scroll_vertical_motion=”0|50|50|100|-0.5|0|-4″ scroll_scaling=”0|50|50|100|112%|100|100″ locked=”off” global_colors_info=”{}” top_divider_height__hover_enabled=”on|desktop” top_divider_height__hover=”0px”][et_pb_row _builder_version=”4.16″ _module_preset=”default” scroll_vertical_motion_enable=”on” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” _builder_version=”4.23.1″ _module_preset=”default” header_font=”||||||||” header_text_color=”#272727″ header_font_size=”56px” header_2_font=”manrope-extrabold-fx||||||||” header_2_text_color=”#272727″ header_2_font_size=”56px” header_2_line_height=”1.1em” text_orientation=”center” max_width=”90%” max_width_tablet=”89%” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||-16px||false|false” custom_margin_last_edited=”off|phone” custom_padding=”||||false|false” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ header_font_size_tablet=”50px” header_font_size_phone=”40px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”40px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop”]<\/p>\n

WHAT<\/span> do we deliver<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”||3px|||” scroll_vertical_motion_enable=”on” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text ul_type=”none” ul_item_indent=”22px” _builder_version=”4.23.1″ _module_preset=”default” ul_text_color=”#272727″ ul_font_size=”21px” custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”0px|0px||0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|0px||0px|false|false” locked=”off” inline_fonts=”manrope-regular” global_colors_info=”{}”]<\/p>\n

A mobile application<\/strong> that collects information from more than 5000 radios worldwide and monitors the user\u2019s behavior while listening to the stream<\/strong>: connection events, duration, geo-positioning, switching between radio stations, or disconnection events while announcing, etc. The advertiser, after entering the campaign details and information into the system, will be able to receive an advertising plan tailored to their target audience, thus measuring the advertising campaign effectively<\/strong>.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ _builder_version=”4.16″ _module_preset=”default” background_color=”rgba(0,0,0,0)” width_tablet=”61%” width_phone=”80%” width_last_edited=”on|desktop” custom_padding=”||||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(0,0,0,0)” custom_padding=”||||false|false” border_radii=”on|16px|16px|16px|16px” global_colors_info=”{}”][et_pb_image src=”https:\/\/dezzai.com\/en\/wp-content\/uploads\/2022\/09\/mockup-radio.png” alt=”radio ” title_text=”mockup-radio” align=”right” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.16″ _module_preset=”default” max_width=”90%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(0,0,0,0)” custom_padding=”24px|16px|24px|26px|false|false” border_radii=”on|16px|16px|16px|16px” global_colors_info=”{}”][et_pb_text ul_type=”none” ul_item_indent=”22px” _builder_version=”4.23.1″ _module_preset=”default” text_text_color=”#272727″ text_font_size=”19px” ul_text_color=”#272727″ ul_font_size=”21px” custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”0px|0px||0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|0px||0px|false|false” inline_fonts=”manrope-regular” global_colors_info=”{}”]<\/p>\n

\u2705 <\/strong>Mobile application<\/b> that collects insights and user listening\u00a0<\/span><\/p>\n

\u2705 <\/strong><\/b>A mobile application that collects information from more than 5000 radios worldwide and monitors the user\u2019s behavior while listening to the stream: connection events, duration, geo-positioning, switching between radio stations, or disconnection events while announcing, etc. The advertiser, after entering the campaign details and information into the system, will be able to receive an advertising plan tailored to their target audience<\/strong>, thus measuring the advertising campaign effectively.\u200b<\/p>\n

\u2705 <\/strong>Dashboard with aggregated<\/b> information from different data sources, KPIs, and performance analysis of the processed data.\u00a0<\/span><\/p>\n

\u2705 Campaign manager <\/strong><\/b>and planner based on an Artificial Intelligence model that integrates a campaign recommendation system for advertisers, encompassing pattern monitoring and advertising monitoring strategies.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” disabled_on=”off|off|off” admin_label=”Cta” module_id=”descargarebook” _builder_version=”4.16″ _module_preset=”default” background_color=”#003b4d” background_enable_image=”off” background_size=”initial” background_position=”bottom_left” custom_padding=”73px||97px||false|false” custom_padding_tablet=”” custom_padding_phone=”60px||97px||false|false” top_divider_height=”700px” bottom_divider_flip=”vertical” hover_transition_duration=”600ms” scroll_vertical_motion=”0|50|50|100|-0.5|0|-4″ scroll_scaling=”0|50|50|100|112%|100|100″ saved_tabs=”all” locked=”off” global_colors_info=”{}” top_divider_height__hover_enabled=”on|desktop” top_divider_height__hover=”0px”][et_pb_row module_id=”#download-document” _builder_version=”4.16″ _module_preset=”default” width_tablet=”98%” width_phone=”98%” width_last_edited=”on|tablet” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” header_font=”||||||||” header_text_color=”#ffffff” header_font_size=”56px” header_2_text_color=”#ffffff” header_2_font_size=”56px” header_2_line_height=”1.1em” text_orientation=”center” max_width=”58%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|desktop” module_alignment=”center” custom_margin_last_edited=”off|phone” custom_padding=”||||false|false” scroll_vertical_motion=”0|0|0|100|0.3|0|-0.3″ header_font_size_tablet=”50px” header_font_size_phone=”36px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”43px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop”]<\/p>\n

Download<\/span> our brochure<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Sarabun||||||||” text_text_color=”#ffffff” text_font_size=”22px” text_line_height=”1.3em” header_font=”manrope-extrabold||||||||” header_text_color=”#ffffff” header_font_size=”56px” header_2_text_color=”#ffffff” text_orientation=”center” width=”59%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” module_alignment=”center” custom_padding=”||23px||false|false” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” scroll_vertical_motion=”0|92|92|100|0.2|0|-0.2″ text_font_size_tablet=”” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Download our brochure to have more information on the use case<\/span>:<\/p>\n

[\/et_pb_text][et_pb_contact_form captcha=”off” email=”info@dezzai.com” custom_message=”Descarga de one page Radio advertising ROI_ENG||et_pb_line_break_holder||Nombre: %%Nombre%%||et_pb_line_break_holder||Empresa: %%Empresa%%||et_pb_line_break_holder||Email: %%Email%%||et_pb_line_break_holder||T\u00e9rminos: %%T\u00e9rminos%%||et_pb_line_break_holder||Comunicaciones: %%Comunicaciones%%” use_redirect=”on” redirect_url=”https:\/\/dezzai.com\/en\/wp-content\/uploads\/2022\/09\/Radio-advertising-ROI_ENG.pdf” success_message=”Thank you for downloading the use case” submit_button_text=”Download” _builder_version=”4.23.1″ _module_preset=”default” _unique_id=”bcf0033a-51b0-4561-821d-cb25984d0587″ form_field_background_color=”#ffffff” form_field_text_color=”#272727″ title_text_color=”#ffffff” form_field_font=”Sarabun||||||||” form_field_font_size=”16px” form_field_line_height=”1.4em” background_color=”#ffffff” custom_button=”on” button_text_size=”18px” button_text_color=”#ffffff” 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We\u2019re here<\/span> for you<\/h2>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/dezzai.com\/en\/contact\/” button_text=”Contact us” button_alignment=”center” _builder_version=”4.23.1″ _module_preset=”default” custom_button=”on” button_text_size=”18px” button_text_color=”#ffffff” button_bg_use_color_gradient=”on” button_bg_color_gradient_direction=”223deg” button_bg_color_gradient_stops=”#490E67 28%|#9164CC 100%” button_bg_color_gradient_start=”#490E67″ button_bg_color_gradient_start_position=”28%” button_bg_color_gradient_end=”#9164CC” button_border_width=”0px” button_border_color=”rgba(0,0,0,0)” button_border_radius=”100px” button_font=”Sarabun|700|||||||” custom_padding=”10px|32px|13px|32px|false|false” box_shadow_style=”preset3″ box_shadow_vertical=”6px” box_shadow_blur=”13px” box_shadow_color=”#330247″ global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” module_id=”footer” _builder_version=”4.24.3″ _module_preset=”default” background_color=”#490E67″ global_module=”10988″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_4,1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/dezzai.com\/en\/wp-content\/uploads\/2021\/10\/dezzai_logo_naranja.png” alt=”dezzai” _builder_version=”4.21.0″ _module_preset=”default” max_height=”48px” global_colors_info=”{}”][\/et_pb_image][et_pb_text module_id=”#newsletter” _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

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Use cases<\/p>\n

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Blog posts<\/p>\n

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Book a demo<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#FFFFFF” text_font_size=”16px” text_line_height=”1em” custom_margin=”||24px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

Madrid office<\/strong><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#FFFFFF” text_font_size=”16px” text_line_height=”1em” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”]<\/p>\n

6 Pollensa Street, ECU Bldg.<\/p>\n

2nd floor, Las Rozas,<\/p>\n

Madrid 28290. Spain.<\/p>\n

\n

Tel.: +34 916492292<\/span><\/a><\/p>\n

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Privacy Policy<\/a>\u00a0 \u00a0 Social Network Policy<\/a>\u00a0 \u00a0 Legal Advice<\/a>\u00a0 \u00a0 Cookies Policy<\/a><\/p>\n

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We are certified by:<\/p>\n

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