Social Media in the Pharmaceutical Industry
January 4, 2021
Six questions that will change the way you think about pharmaceutical marketing
Social media has gradually become a part of our lives and part of the marketing in any field, including the pharmaceutical one. This sector is much more cautious and wary of changes due to its nature and legal constraints, and yet it seems to be increasingly aware of the importance of this new channel. Given this circumstance, is it really possible to include social networks in pharmaceutical marketing?
In this free eBook, we show that it is not only possible but also necessary, we suggest how to do it effectively and safely, and we answer the most pressing doubts and concerns of the professionals in the sector towards this channel.
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