Solution
Omnichannel customer analytics: a customer data platform powered by Artificial Intelligence
In today’s digital landscape, success hinges on a company’s ability to aggregate, analyze, and activate user behaviors across various channels. This is where our platform excels, leveraging advanced semantic search technologies and knowledge management systems to provide a comprehensive solution for data integration, enrichment, and activation.
What do we solve?
Businesses often struggle to unify user data due to the disparate nature of their systems and data formats. Our platform addresses this challenge head-on. Utilizing knowledge-based software, including semantic search engines and knowledge management tools, it enables companies to construct enriched, single-identity user profiles. This holistic approach ensures a seamless user experience across all touchpoints of the customer journey, laying the foundation for personalized product recommendations and strategies.
How do we solve it?
dezzai Semantic AI platform will:
Ingest all the user data points from multiple sources
Link the data and enrich the user profile
Segment and create recommendations based on behavior and clustering
Generate dashboards to visualize data
Automate marketing and business actions per user per channel or we integrate with third party tools
WHAT do we deliver
Our platform stands out by enabling the integration, enrichment, and activation of customer data across multiple formats and customer journey phases. It employs conversational AI for enterprise to automate interactions and uses AI content personalization to tailor recommendations and content to each user’s preferences. This approach not only enhances content customization but also ensures consistent and coherent brand communication across all channels.
Benefits of applying Artificial Intelligence
Reduces the operational cost
Integrates cross-channel data
Increases user satisfaction through personalization, conversion rates, up selling, cross selling
Enables centralization of user enriched ID profiles
Maintains brand communication coherence in multiple channels
Use cases
Real-time customer behavior insights, customer segmentation, traits, audiences, recommendations
Monetize segmented ads through user data
Explore customer unmet needs to create new content or products
Automate marketing actions through multiple channels
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