Use case

Social media monitoring platform to understand the voice of employees, clients and customers

The social interaction between individuals and groups in different locations, cultures and industries can create a valuable pool of data

The content that is available on webpages, mobile apps and social networks are excellent sources of information to understand and predict consumer behaviors, perceptions, attitudes, and traits

social listening

What do we solve?

A lot of companies miss out on this valuable data, and in doing so they miss out on gaining insights on individuals and groups. It is undeniable that people talk about companies, brands, and organisations online constantly. So, it is vital for companies to track and utilize this information correctly. 

How do we solve it?

dezzai Semantic AI platform will:

Ingest public and open data from webpages, applications, and social media platforms

Convert image, audio, and content into plain text

Identify concepts contained and link all the data

Create algorithms to segment, describe and prescribe actions based on entities and concepts

Create dashboards to interact with insights or we integrate with third party solutions

Automate actions based per user per channel

WHAT do we deliver

social listening
  • A Social Listening service to proactively monitor brands, companies, products, personalities, and politicians across different social media channels, web-apps and company communication channels. Delivered through customized dashboards to understand the voice of customers, brands, companies, personalities, employees, or products.

Benefits of applying Artificial Intelligence

Improve understanding of consumers, users, and voters

Increase engagement and user acquisition
Identify pain points to innovate change and discover new opportunities
Reduces risk of reputational damage
Removes human bias in data analysis
Reduces cost vs traditional market research

Improves knowledge of competitors

Optimizes commercial and marketing actions effectiveness
Delivers a holistic overview of users social context
Enables the possibility to introduce deep psychographic segmentation

Use cases

marketing electoral campaings

Marketing electoral capaigns

knowledge base search

Product benchmarking

brand reputation

Brand reputation

Key Opinion Leader detection

Key Opinion Leader detection

Content suggestions

Content suggestions

Marketing campaign performance

Marketing campaign performance

Quality assurance research

Quality assurance research

Insights for new products and services

Insights for new products and services

OSINT and defence research

OSINT and defence research

Security user profiling

Security user profiling

BOT network analysis

BOT network analysis

Fake news detection

Fake news detection

Government communication guidelines

Government communication guidelines

Download our brochure

Download our brochure to have more information on the use case:

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