Use case
A content management solution to match customer needs with uniquely tailored content
Companies lack the ability to match content to specific user preferences
Content is difficult to access as it is distributed among different webpages and apps, and many companies are unaware of content trends that are present on external social media platforms, which could be of interest to their own users
![usecase-smartcontent smart content](https://dezzai.com/en/wp-content/uploads/2022/04/usecase-smartcontent.png)
What do we solve?
Companies need high performing content that discovers and targets specific consumer needs. Without this they can easily fall behind their competition and lose contact with their customers.
How do we solve it?
dezzai Semantic AI platform will:
![](https://dezzai.com/en/wp-content/uploads/2021/12/number1.png)
Integrate all user datapoints from different systems and sources
![](https://dezzai.com/es/wp-content/uploads/2021/12/number2.png")
Enrich user profiles with behavioural data and match their preferences with actual content
![](https://dezzai.com/en/wp-content/uploads/2021/12/number3.png;)
Identify similar trend content in external platforms and integration into the organization CMS
![](https://dezzai.com/en/wp-content/uploads/2022/01/number4.png)
Create user segments based on their similarities and implement content recommendations
![](https://dezzai.com/en/wp-content/uploads/2022/04/number5.png)
Build dashboards to measure the system performance
![](https://dezzai.com/en/wp-content/uploads/2022/04/number6.png)
Improve the algorithms based on user data behavior
WHAT do we deliver
![mockup-smartcontent smart content](https://dezzai.com/en/wp-content/uploads/2022/04/mockup-smartcontent.png)
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A content management solution which suggests the best content for a user profile given an internal or external document-text related content database. The smart content engine combines artificial intelligence and business intelligence to create content that is relevant, dynamic and adapts to the target audience.
Benefits of applying Artificial Intelligence
![](https://dezzai.com/en/wp-content/uploads/2022/02/purple-corner-3.png)
![](https://dezzai.com/en/wp-content/uploads/2022/02/orange-corner-3.png)
![](https://dezzai.com/en/wp-content/uploads/2022/02/green-corner-3.png)
![](https://dezzai.com/en/wp-content/uploads/2022/02/purple-corner-3.png)
![](https://dezzai.com/en/wp-content/uploads/2022/02/purple-corner-3.png)
Consistent brand communication between different channels
![](https://dezzai.com/en/wp-content/uploads/2022/02/green-corner-3.png)
![](https://dezzai.com/en/wp-content/uploads/2022/02/purple-corner-3.png)
Use cases
![](https://dezzai.com/en/wp-content/uploads/2022/04/marketing-content.png)
Improved targeting leading to enhanced customer satisfaction and engagement
![](https://dezzai.com/en/wp-content/uploads/2022/04/content-segmentation.png)
Content segmentation by device types, lifecycle stage of clients, locations, and languages
![](https://dezzai.com/en/wp-content/uploads/2022/04/productinfo-customersupport.png)
Product information, customer support, FAQ, knowledge databases
![](https://dezzai.com/en/wp-content/uploads/2022/04/crm.png)
CRM personalized communications
![](https://dezzai.com/en/wp-content/uploads/2022/04/content-trends.png)
Content trends and campaigns performance
Download our brochure
Download our brochure to have more information on the use case:
We’re here for you
We are certified by:
![SelloAENORISO27001_NEG SelloAENORISO27001_NEG](https://dezzai.com/en/wp-content/uploads/2022/07/SelloAENORISO27001_NEG.png)
![member member](https://dezzai.com/en/wp-content/uploads/2023/10/memberbadge.png)
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